Greg’s Update:

Fails:

  • 50% complete – Setup our internal onboarding and fulfillment campaigns for our new product options
  • Get one blog post written for our site
  • The last two weeks have been chaos

Results:  

  • MME Revenue = Same
    • MME $1988
  • System.ly Month to Date Revenue –
      • One Time: $3600
      • EMRR: $7086
      • Total MR: $10,686
  • 4 prospects that we’re having follow up calls with
    • 1 of which is ready to join but not sure it’s a good fit
  • 3 sales calls
    • One is not a good fit
    • 1 will probably join
    • 2 in negotiation phase
  • Finalize site and get that live
    • Remaining site copy tweaks and links
    • Getting site migrated onto our server
    • Testing
    • Blog to launch following week
  • Tested our consultation to close campaigns
  • Finalized our internal campaigns for onboarding
  • Strategy call with one our customers
  • Coaching call for a well known internet marketer to help with their Infusionsoft set up

Plans:

  • Site going live
  • Putting together new lead magnet campaign for our site
  • Sales followups – Close 2
  • Finalize EW customer campaigns

Justin’s Update:

Fails:

  • Win – hoping to get our Close.io blog post integration announcement live on their blog.
  • Win – Open doors again for DFY service. We’ll have an announcement email going out to those on the waiting list (we had about 35 or so people sign up in the last couple of weeks since we’ve shut the doors).
  • Change of Plans – Complete mockups for version 2.0.

Results:

  • $30.1 MRR – We opened the doors on Monday for our service again. We decided to allow a certain number of new customers to sign up and also have a future price increase coming when version 2.0 of the software rolls out. This gives us double the urgency options. We had someone signup within minutes which was great and had another sign up as well. My sales guy has had a few calls this week that sound promising as well.
  • We got all new customers rolling within 24 hours of receiving their onboarding form. That means we wrote out the emails, started prospecting for them and building their list, and then were actually sending emails out within 24 hours. Feeling really good about this as this is the goal going forward.
  • Had an actual fraudulent charge go through for someone that was disputed. They had used a stolen credit card and registered a fake domain and purchased our largest plan. A few days after registering they also changed the card on file so I think they planned to just rotate stolen cards. Hopefully this is not going to be a recurring issue.
  • Planned out the weeks marketing sprint on Monday. We had gotten away from this the last few weeks while Michael and I worked on getting operations things cleaned up. A couple things we included was a win-back campaign after a software user goes inactive past 30 days. We send an email about new features and offering 20 additional free prospects. Then another follow-up after that asking if they’d like a personal demo. We worked on some new website content as well to try and appeal more to our target markets.
  • This came from one of my SaaS mastermind members Ryan Battles who put together a blog post on tracking conversions from Intercom. I had Michael and one of our developers work on integrating this as well so we can see information all in one place. We have Mixpanel setup, but I just haven’t had time to go in and get things configured. I am always in Intercom so I felt like having it one place will be beneficial.
  • Was going to sit down and block out several hours to doing mockups of the software. I’ve had this on my plate for a couple of weeks now. However, I’ve decided instead to post a job on Upwork to look for a UI/UX designer. I have specs written out and some examples to show them. I just feel like it would be a waste of my time since the mockups I create, would not have the ideal user experience factored in and I want a specialist for this.
    • I posted the job on Upwork and invited several people to the job. I offered to pay several of them first for an initial mockup just to make sure they grasped what I was trying to do. I am hyper focused on the user’s first experience and so I want to design things with that in mind. I have seen a couple of mockups and still waiting on a few more to come in.
  • I worked on getting more email templates in place within Hubspot’s CRM for different deal stages. This way sales reps will have more material to pull from when follow-ups are needed to advance prospects through the sales funnel.

Plans:

  • Going to Boston Tues-Thurs for SaaSFest. Boston is my favorite city, but unfortunately I won’t be there long enough to enjoy it. The conference is one day (Wednesday) and the other two days are travel days. I have to get back Thursday in time for the Arizona Cardinals Thursday Night Football game.
  • Have a designer selected and starting work on latest version.

Resources Mentioned:

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