The Story

Greg and Justin were introduced by Brian Casel, of the Bootstrapped Web podcast. Greg and Justin joined a mastermind together and quickly realized they were in the same stages of their new business ventures.

An offhand remark from Justin about wanting to start a podcast documenting the journey resonated with Greg who was an experienced podcaster with nearly 200 episodes under his belt.

Zero to Scale is going to go behind the scenes and dive deep into the day-to-day operations of these two bootstrapped founders as they attempt to scale their businesses.

Among the many discussions they have had, or will be having, you will learn:

  • How to get your business idea
  • How to validate your model
  • Getting your first customers
  • Handling early traction
  • Finding Co-founders
  • Hiring employees and contractors
  • Cashflow management
  • Growth hacking strategies
  • and the list goes on

Zero to Scale is for fellow founders and aspiring entrepreneurs who want to take the next step in their journey and learn from two people who are in the trenches getting shit done!

We hope you’ll join us as we share all the lessons we learn taking our businesses from the idea stage through to $20k/mo in MRR and beyond.

Meet Your Co-Hosts

Greg Hickman

Greg Hickman

Twitter: @gjhickman

Greg Hickman is the CEO and Founder of, a done-for-you sales funnel and marketing automation service for entrepreneurs and small businesses. Their clients include the likes of Entrepreneur on Fire, Eventual Millionaire, The Betty Rocker and many other top online entrepreneurs.

He’s a blogger, podcaster, speaker and his work has been featured on Copyblogger, Social Media Examiner,, Target Marketing Magazine and more. 

He is the co-host of the Zero To Scale podcast and blogs about entrepreneurship and building businesses on his blog. You can find him on twitter @gjhickman

Justin McGill

Justin McGill

Twitter: @Jus10McGill

Justin McGill got his start in entrepreneurship in 2008 when he launched a digital marketing agency (Upswing Interactive) that grew to 7 figures.  He is the author of Self Made Marketer, a roadmap for others who want to grow an agency themselves.

He now serves as an advisor to the agency he founded, while he grows LeadFuze (a productized b2b lead generation service) and Workado (a SaaS platform for marketing agencies to manage their client’s campaigns).

You can find him blogging about startups and entrepreneurship on his personal blog.